By STEVE KRAH
Tracy Smith became a head coach in NCAA Division I baseball at 30.
For the next quarter century, the Indiana native taught the game and developed relationships with players, families and others.
Smith grew up in Kentland — a small town of less than 2,000 folks in Newton County — learning fundamentals from Donald “Tater” Blankenship and then playing baseball and basketball for Denny Stitz at South Newton High School.
Other mentors include (college baseball coach) Jon Pavlisko, (minor league manager and coach) Brad Mills and Bill Harford, (Miami University Middleton basketball coach) Jim Sliger and (father-in-law and former MUM athletic director) Lynn Darbyshire.
Tracy and wife Jaime have three sons — Casey (as in Casey At The Bat), Ty (as in Ty Cobb) and Jack (as in Jackie Robinson) — and are grandparents.
Smith, who played at Miami University (Oxford, Ohio) and in the Chicago Cubs system, led programs at Miami Middletown, Miami and Indiana University — taking to the Hoosiers to the College World Series and receiving National Coach of the Year honors in 2013 — before becoming head coach at Arizona State University. Not including the COVID-19-shortened 2020 campaign, he took the Sun Devils to four NCAA regional appearances in six seasons. His ASU teams won 201 games.
In June 2021, Smith was let go at Arizona State. He saw it as an opportunity to focus his energy on a venture called Diamond Allegiance — an organization dedicated to reimagining travel baseball. He had been serving on its board for a couple of years.
“I looked at it as my way of giving back to help the game of baseball bigger and more impactful than maybe the 35 guys in the locker room that I’ve coached over my entire career,” says Smith of his reason for diving in full-time with Diamond Allegiance. “I’ve been working hard and pulling in some of my friends.
“You’ve got this army of former professional players and big league players that want to give back to the game as well.”
Smith, 56, is CEO for Diamond Allegiance and works with an Executive and Advisory Board committee that features current collegiate coaches Erik Bakich (University of Michigan) and Kevin O’Sullivan (University of Florida) and former Oregon State University coach Pat Casey. Matt Gerber is head of player business and development. Two-time softball gold medalist and ESPN analyst Michele Smith is also board member.
The OSU Beavers won three CWS titles on Casey’s watch (2006, 2007 and 2018) while O’Sullivan’s Gators reigned in 2017.
According to its website, Diamond Allegiance “helps members run better businesses, augments their player development capabilities, provides more career opportunities for coaches, reduces the cost for families/players, and increases participation of underrepresented communities. We generate this impact through a powerful mix of partnerships, services, technology, and philanthropy.”
Partners include Canes Baseball, the Indiana Bulls and many more.
Says Smith, who grew up playing Babe Ruth ball and for Remington (Ind.) American Legion Post 280: “As a coach you’re always on the receiving end of kids coming up through the travel ball system. I don’t want to say the system was broken because it’s not. People in the travel ball business do an unbelievable job. The industry itself has become more of a showcase/exposure industry and not as much development.
“We want to focus on the development piece.”
Diamond Allegiance, which was officially launched at the American Baseball Coaches Association Convention in Chicago in January, offers a 12-month development system with text designed by Bakich that is currently not on the market.
At Chicago came the first chance for feedback from the baseball industry. High school coaches without access to travel baseball in their areas approached asking if they can tap into Diamond Allegiance resources.
“They will have access to a version of what we’re doing,” says Smith.
A predictive mechanism powered by CURVE, which creates a score taking into account brain, ball and body data that tells how high a player might go is another Diamond Allegiance perk.
Partners receive the ability to reach college conferences and coaches, push content to their coaches and team while building brand and culture. There is also access to top baseball industry leaders and the best tech providers.
Sandy Ogg, a CEO developer for Fortune 500 companies who Smith met through former Indiana University senior associate athletic director and current Diamond Sports Foundation CEO Tim Fitzpatrick, is part of Diamond Allegiance.
Members get marketing and branding services and assistance with their businesses.
“Owners can run better businesses and be more efficient in those practices,” says Smith. “They can make money that they’ll reinvest into creating and providing opportunities for kids who can’t afford to play.
“I’m very passionate and have always been very passionate about creating opportunities for kids who can’t be a part of it. When you look at our rosters over time we’ve tried to have a diverse roster. We really made a conscious effort to beat the bushes to find kids to play.”
The idea is to provide value and assistance in making important decisions.
“I see the amount of money families spend on getting their kid a college scholarship,” says Smith. “On a $5,000 college scholarship they’re spending $20,000 a year.
“We want to provide direction. It’s OK to spend that money, but let’s spend it wisely.”
Diamond Sports Foundation allows families an opportunity to apply for help to offset or — in some cases — totally fund the travel ball experience.
Diamond Allegiance will share knowledge to help guide parents and players through this recruiting process
“There’s this myth out there that if you don’t play Power Five baseball (ACC, Big Ten, Big 12, Pac-12 and SEC) that in some way, share or form you have failed. I’ve always hated that,” says Smith. “Anytime I would talk to groups, families and kids I would say every one of you can play beyond high school. There’s a place for you to do that. You just have to find the right fit.
“One of the things we’re going to be doing with Diamond Allegiance is giving families and kids true direction so that they can reach their aspiration.”
Knowing that others have attempted to do the same thing, Smith addresses question about the Diamond Allegiance difference.
“We’ve got a really, really good group of people that are passionate about making this game better,” says Smith, who has been talking with up to 10 travel programs a week. “You have people that are motivated to do right and do well by the game.
“It will not fail.”
To learn more, visit diamondallegiance.com. To apply for a partnership, email firstname.lastname@example.org.