Tag Archives: Andrew T. Berlin

Berlin marks 10 years as South Bend Cubs owner; growth on the horizon

By STEVE KRAH
http://www.IndianaRBI.com

It was on this date 10 years ago that Andrew T. Berlin purchased the South Bend (Ind.) Cubs from former Governor of Indiana and U.S. Navy veteran Joe Kernan.
Wanting to make the occasion memorable, the transaction came on Veterans Day 2011 – 11-11-11 — at 11:11 a.m.
In the last decade, Berlin and the Minor League Baseball franchise affiliated with the Chicago Cubs have helped make many memories for visitors to Four Winds Field.
“When I think about the last 10 years so much has happened – not just when it comes to baseball or even South Bend but the world at large,” said Berlin to a media gathering at the South Bend Regional Chamber of Commerce. “Life-changing events have affected all of us as we go through the years.
“It all puts everything into perspective. What’s marvelous about baseball is that it provides a foundation for the gathering of friends and family and loved ones. And I take that job very seriously. It’s not just baseball. It’s about the community. It’s about the people. It’s about having fun and celebrating life. And if there was ever a time to do that, it’s probably now as the world struggles to re-open (from the COVID-19 pandemic).”
Berlin looks at the area near the ballpark and sees a rebirth in the past decade — not only commercial but from a population standpoint.
Downtown South Bend continues to grow the development and continues to enjoy investments,” said Berlin. “It feels safer. It feels more vibrant. And the stadium – I’m happy to say — continues to evolve and adapt to the changing needs of the community as well.”
According to AECOM, the South Bend Cubs provide $24 million annual economic impact to the region (based on information provided by the team).
Through various charitable efforts, the club has donated nearly $1.6 million and invested over $32 million into facilities that would improve not only the ballpark, but the community as a whole.
Plans are in the works to expand Four Winds Field (capacity 5,000 permanent seats), adding an upper deck and more suites.
“There’s tremendous investment that’s going to be done in our ballpark over the next several years,” said Berlin, who put millions of his own dollars into keeping the team in South Bend and upgrading the park. “We’re going to be enlarging the stadium and offering more amenities. And making it a place that is comfortable.”
The park – then known as Stanley Coveleski Regional Stadium aka “The Cove” — was built in 1987 it cost a little under $4 million. He has been told that to built the same stadium that now exists it would run in the neighborhood of $85 million.
At the time Berlin bought the team from Kernan, Berlin was Chairman and Chief Executive Officer of Chicago-based Berlin Packaging (he is now part of defense firm Shield AI) and the South Bend Silver Hawks were an Arizona Diamondbacks affiliate.
Near the end of 2014 came the opportunity to be tied to the Chicago Cubs.
“That was an extraordinary event for the team,” said Berlin. “But I also have to say it was a fantastic vote of confidence in South Bend and the Michiana region.
“The Chicago Cubs — one of the most-celebrated and oldest brands in all of baseball made the decision to come here rather than going anywhere else.”
Renowned third-generation Chicago White Sox groundskeeper Roger Bossard was brought in to install the field surface and a performance center modeled on the one used by the Cubs in Mesa, Ariz., was built at Four Winds Field.
The 1st Source Bank Performance Center is used not only by the pros but by the community.
The stadium is also ringed by four apartment buildings – The Ivy at Berlin Place. It is currently 98 percent occupied with two commercial spaces — one 6,000-square feet and one 4,000-square feet available for lease.
In 2021 — with the restructuring of Minor League Baseball under the oversight of Major League Baseball Player Development Contracts were moved from two- or four-year arrangements to 10. South Bend is in the High-A Central League.
The South Bend Cubs’ lease with the city has 20 more years on it.
After having no games in 2020, South Bend drew 217,066 in 2021. In 2019, that number was 319,616.
The Indiana General Assembly passed the Professional Sports Development Act, which benefits the baseball team and other downtown places and businesses.
“Taxes collected in this area – rather than going down to Indianapolis — can stay here in South Bend and can help pay for some of the renovations for Four Winds Field without increasing taxes across the board. In fact, the PSDA wouldn’t even exist if the South Bend Cubs weren’t here.
Berlin notes that the expansion will help the team better cater its fans food and drink needs.
“Currently we are able to feed everyone in the ballpark with just one small kitchen,” said Berlin. “We’ve been able to make do with this, but in increasing crowds and increasing capacity we’ll have to add more back-of-the-house improvements like kitchens and storage.”
Berlin said light construction will begin before 2023 and then building in-earnest will happen after the 2023 season. In the past, smaller projects have been accomplished during the fall and winter months.
Berlin said he is hopeful that current supply chain and transportation issues that can affect construction will smooth out.
“Since we’re not going to be breaking ground for a little while, I have to think that there will be stabilization of the cost of those materials over time,” said Berlin.
What will the new capacity be?
“I hesitate to give you a percentage of increase, but it will be substantial,” said Berlin. “Of the 70 (home) games were have in the season right now, we’re selling out around 55 to 60 games a season.”
Those numbers are dependent largely upon whether and students being in or out of school for the summer.
Going back to 2011, Berlin was not sure he wanted to buy the South Bend team. He was convinced by Kernan and set about putting together his off-the-field team.
“Joe convinced me that this was a diamond in the rough and so we went forward,” said Berlin. “Once I was in, I was all-in. I learned in hard because I wasn’t going to get into a business and not try to be successful.
“And so I brought all the resources I could possibly muster. I was able to recruit some really amazing talent.”
Ever the optimist, Berlin sees his place in the community as a facilitator of memories.
Married with five children and living in the Chicago area, Berlin tries to spend at least one game per homestand in South Bend. Sometimes when his family is with him and the crowds have gone home, the family has a pick-up game under the Four Winds Field lights.

Andrew T. Berlin. (Steve Krah Video)
Andrew T. Berlin.

Berlin sees giving back to the community part of South Bend Cubs’ duty

RBILOGOSMALL copy

By STEVE KRAH

http://www.IndianaRBI.com

“We’re not superheroes here, but we like to use our power for good.” — Andrew T. Berlin, owner and chairman of the South Bend (Ind.) Cubs

Berlin has used the strategies that have made him successful as a businessman, attorney and philanthropist in Chicago and brought about growth in downtown South Bend, where he enters his eighth season of owning a professional baseball franchise in 2019.

In November 2011, Berlin reached an agreement to purchase the South Bend Silver Hawks. He signed a 20-year agreement with the city of South Bend for the use of Coveleski Regional Stadium.

South Bend ended a 17-year affiliation with the Arizona Diamondbacks and began its first Player Development Contract with the Chicago Cubs beginning with the 2015 season. The current PDC ties South Bend and Chicago together through 2022.

Berlin says the South Bend Cubs have the advantage of being able to leverage the Chicago Cubs brand.

“There’s a lot of interest there,” says Berlin, 58. There has been talk about bringing the South Shore Line and its access to the Windy City to Downtown South Bend with the station a short walk from the ballpark.

Along the way, the park has had a name change to Four Winds Field. Millions of dollars have gone into renovations and other amenities, including the 1st Source Bank Performance Center and apartment buildings — The Ivy at Berlin Place — that are slated for completion this spring (Berlin signed the lease for the first of 121 units and expects to be in town for each homestand during a regular season which goes from April 4 to Sept. 2).

The Midwest League All-Star Game returns to South Bend for the first time since 1989 and three days of events are planned June 16-18.

Berlin and his off-field team, which now includes about 375 full-time and seasonal employees, including president Joe Hart, relish their role in South Bend and the surrounding area.

“The health of the city is something we take seriously,” says Berlin. “We’re not a government entity. We’re a private corporation. But we see the South Bend Cubs is part of the public trust, if you will.

“It belongs to the community in spirt and in soul. For us a happy and successful community is a happy and successful club. The team does better when the city’s doing better.”

Berlin sees it as a duty for his organization to impact areas like education and charity. He’s witnessed good being done by many entities not as high profile as a professional sports team.

“All of us here at the South Bend Cubs see it important to be giving back to the community,” says Berlin. “We want to see the tax revenues growing in the city so the city can invest money in infrastructure and reducing the amount of crime in the area — not just by more policing but providing more opportunities for the folks that are committing the crimes.

“They might see crime as the only path to financial success or relevance.”

Berlin went to California to learn more about the concept of what has been called “conscious capitalism.”

“It is good business to engage the community and help the community around you,” says Berlin. “Some people call it karma. Some people call it you get what you give.

“But as long as we’re a giving organization, the community ends up — whether consciously or subconsciously — rewarding us.

“We’re here to make a profit and support our employees with good wages,” says Berlin. “I delight in the fact that we’ve hired more people. We three times more employees now than there were eight years ago.”

Through games, concerts and other events, the club hopes to bring 400,000 or more people to Four Winds Field which allows more chances to give back.

“We’re helping folks out by doing a lot of philanthropic things,” says Berlin. “Giving money to worthy organizations that do a lot of good work. We do a lot of vetting of those organizations to assure it’s not going toward administrative costs.

“It’s very much a part of the heart and soul of the organization.”

SOUTH BEND CUBS

2019

Thursday, April 4

• Home and Season Opener vs. West Michigan, 7:05 p.m.

Midwest League All-Star Game Festivities

Sunday, June 16

• All-Star Concert at Four Winds Field (artist to be announced in the coming weeks).

Monday, June 17

• Fan Fest with autograph sessions with six former Chicago Cubs players, including Hall of Famers Fergie Jenkins and Andre Dawson plus East and West All-Stars. Proceeds from Fan Fest ticket sales will go to one of five charities selected by the fans (Beacon Children’s Hospital. Logan Center, Pet Refuge, South Bend Education Foundation or United Way of St. Joseph County)

• Home Run Derby featuring MWL All-Stars.

• 2016 World Series trophy will be at the park.

Tuesday, June 18

MWL All-Star Game Luncheon at Century Center, 11:30 a.m. with keynote speaker and Hall of Famer Ryne Sandberg.

MWL All-Star Game, 7:35 p.m. The game will be broadcast live locally by WMYS (My Michiana) and regionally by WCIU (The U Too in Chicago) for the first time in league history. South Bend Cubs broadcaster Darin Pritchett will have the TV call.

Approximately 3,000 tickets have been sold for the All-Star Game and 500 tickets have sold for the All-Star Luncheon.

Promotions

• Dog Day Mondays. Fans can bring their dogs to the ballpark and fans can enjoy $2 hot dogs, $2 popcorn and $2 peanuts. There will be free Fun Zone wristbands for ages 12-and-under. This excludes May 27 and Aug. 12.

• $2 Tuesdays. Fans may purchase $2 tickets in advance for Tuesday games — online only. The offer is valid for April 14, May 7, May 28, Jine 4 and Aug. 6.

• Bobblehead Nights are scheduled for 2015 South Bend Cub David Bote (Wednesday, June 5) and Chicago Cubs pitcher Yu Darvish (Wednesday, Aug. 21).

• New theme nights include Polish Heritage Night (Thursday, April 25), PBS Kids Day (Sunday, June 23 and Sunday, June 30) and Dino Day (July 11). Full descriptions and theme days are available on SouthBendCubs.com.

• Fans are invited to share their photos and videos taken at the ballpark all season long by submitting them on MySouthBendCubs.com.

• Two April Saturday dates will have 4:05 p.m. start times with gates opening at 2.

Food

• The “Sweet Spot” dessert stand, located beside Gates A, is a new concession option. It will feature hand-dipped novelty ice creams and elephant ears and takes the place of the former Burgertopia location. Burgertopia is getting its own separate stand on the first base side concourse. An Italian sausage sandwich with peppers and onions has been added to the menu.

• Loaded tots will be served for $5 at the Waveland and Sheffield stands.

• Fresh Squeezed Lemonade will be available beginning in May.

SOUTHBENDMWLASG19

ANDREWTBERLINMILB

Andrew T. Berlin, owner and chairman of the South Bend (Ind.) Cubs, has his minor league baseball franchise practicing “conscious capitalism.”

 

South Bend Cubs to host 2019 Midwest League All-Star Game at Four Winds Field

RBILOGOSMALL copy

BY STEVE KRAH

http://www.IndianaRBI.com

In another move to energize the community, the South Bend (Ind.) Cubs announced Monday, Sept. 10 that the minor league baseball club will host the 2019 Midwest League All-Star Game festivities June 17-18 at Four Winds Field.

Owner Andrew T. Berlin, who became owner of the franchise on Nov. 11, 2011, expressed his enthusiasm at a press conference.

“We’re excited here for a number of reasons,” said Berlin. “We just completely our seventh year. We’ve drawn almost 1.4 million fans since becoming a (Chicago) Cubs affiliate alone (beginning with the 2015 season).”

Berlin talked about South Bend being the “hub for activity and success” in the region and that the South Bend Cubs are in the business of making memories.

“We celebrate more than just baseball,” said Berlin. “We will apply the financial resources to make sure this is the biggest and best all-star game in the history of the Midwest League.

“It will go viral.”

The last time the midseason showcase was played in South Bend was 1989 when what was then known as Coveleski Stadium was less than two years old.

Because of rotation rules for the 16-team league, it may be quite awhile before South Bend gets another chance to host all-star festivities.

Dick Nussbaum, the Midwest League commissioner who is based in South Bend, lent some perspective to the last visit of league stars to the next.

“It was a single game,” said Nussbaum of the 1989 Midwest League All-Star Game, which was postponed by a rain because of torrential rain and featured future big league pitcher and coach Scott Radinsky, who played for the South Bend White Sox in 1989 and was with the Chicago White Sox in 1990. “There was not a festival part of it.”

The 2019 event will have a fan fest and a home run derby plus an autograph session with several former Chicago Cubs players along with the 2019 Midwest League All-Star players in to other family-friendly activities like the Splash Pad, Toyota Fun Zone, catch on the field and running of the bases on June 17.

The game is slated for June 18 with East taking on the West. South Bend is in the Midwest League’s East Division.

“I can’t tell you how thrilled I am that the all-star game will be coming back here,” said Nussbaum, who will count the 2019 Midwest League All-Star Game as his 27th. “We have the opportunity to show the vision of South Bend.”

South Bend Cubs president Joe Hart is part of the team that will look to wow the community and the league.

“We want to turn this into something that is phenomenal for our city,” said Hart. “We want to blow this out.”

South Bend mayor Pete Buttigieg talked about how the city has a chance to rally and give the best possible impression of South Bend.

The 2019 calendar will also feature the NHL Classic and Michigan-Notre Dame hockey games at Notre Dame Stadium, Jan. 1 and 5 respectively, and U.S. Senior Open at ND’s Warren Golf Course June 27-30.

“This is a community effort and community enterprise,” said Buttigieg. “It’s up to the people of South Bend to show how excited we are for this event. “(Four Winds Field) is a very special place for all of us.”

Naming rights for the ballpark were awarded to Four Winds five years ago and the Pokagon Band of Potawatomi Indians and Four Winds Casinos wanted to be part the a major sponsor for the 2019 Midwest League All-Star Game.

“It’s wonderful to be a part of it,” said Senior VP of Government Affairs and Community Relations for Four Winds Casinos Scott Brewer.

The Ivy at Berlin Place apartments at the ballpark are nearing completion. Berlin announced that a model will be ready for showing this week and that were is a waiting list for the 120 units.

SOUTHBENDMWLASG19

South Bend, Ind., is to host the Midwest League All-Star Game for the first time in 30 years in 2019. (South Bend Cubs/Midwest League Image)